It's No Mystery

You don't need a crystal ball to try to predict the future of the real estate market. Every time there is a downturn, an upward trend always follows. The best course of action is to look at the causes, and make decisions based on unbiased facts and incontestable history.

As the choice of loan options grew these last few years, consumers could buy a home more easily. Wall Street took notice of all the hot action in real estate, and investment firms were able to shift the ownership of mortgages to their managers and clients.

Then about three years ago, the market began cooling, as incomes did not increase at the frantic pace that home prices did. Investors had created an atmosphere of unrealistically high appreciation. The perfect storm was brewing.

This cycle of up and then down seems more drastic now, because we enjoyed a longer than usual boom of activity, a full decade of it between 1995 and 2005. But demand still remains high, and although rising slightly, our historically low interest rates also help to fuel property purchases.

While there is no such thing as a national real estate market, we should be seeing improvement across the board as 2009 draws to a close. If you can, it's wise to buy now - before the ball lands back in the sellers' court.

Raise the Curtains

If you're selling in anything other than a hot market, you might find "staging" your home can help generate more interest and offers. You needn't spend thousands of dollars on improvements or professional consultants, however. There are several things you can take into your own hands to improve your home's appeal.

Begin by removing scatter rugs and knickknacks, which can clutter a room. In the kitchen, remove all appliances from the counters except the coffee maker and microwave. Set your dining table in a welcoming fashion, with plates, flatware and napkins.

You might be tempted to throw everything into the closets, but buyers will look there, too, so box everything up and place into storage. Focus on the "feature rooms" - the dining and living areas and master bedroom - keeping additional rooms as sparsely furnished as possible. Do your spring cleaning now, scrubbing the walls and floors and shining up those windows.

It has been estimated that one out of four homes listed are "staged," and "The Complete Idiot's Guide to Staging Your Home to Sell" states that you could gain up to $9,000 on a $200,000 house if it's properly presented. You might spend up to $100 per room in time and money, but that's a pretty small investment for that kind of return. Your real estate representative will have even more suggestions.

Time to Make Lemonade

When one hears the word "foreclosure," images are conjured of families unable to meet their loan commitments, and forced to consider unpleasant options. However, it's not only homeowners that suffer from a foreclosure. Renters can be "out on the street" if their landlord defaults on mortgage payments.

A report from the Mortgage Bankers Association states that nearly 20% of recent foreclosures have been against investors who did not live in the property, and even tenants in good standing face having to vacate the premises if they're renting one of these properties.

Why mention this gloom and doom scenario? Because home values have declined, and buyers are seeing the best deals in many years. While unpleasant for sellers, price declines increase affordability for buyers, so if you've been renting, now is a fantastic time to turn that monthly payment into equity.

Interest rates have inched up, but still-historically low rates combined with very affordable housing yield a formula that should put you in a home that you own for the same amount you are now paying for rent. Not to mention that at a lower purchase price, you'll enjoy some great appreciation over the coming years.

Just because you're renting now, you’re not necessarily safe from suffering the consequences of a foreclosure. Take matters into your own hands and buy yourself some peace of mind.

And Now, The Good News

Consumer Reports recently published a survey, and the results indicate that there is, in fact, some good news in the real estate industry! While foreclosures and other economic factors still exert some negative impact, those buyers and sellers who have worked with real estate professionals expressed a high degree of satisfaction, both with their representatives and with their bottom line.

Nearly 10,000 consumers were surveyed, and nearly three-quarters of those buyers and sellers reported that they were very or completely satisfied with their agent. More good news: 86 percent of sellers who listed with a professional made the sale! (Many of the remaining percentage still had their homes on the market at the time of the survey.)

Other results showed what all agents already know, because over four-fifths of consumers who listed through a broker netted an average of only $5,000 less than their asking price. On the flip side, two-thirds of buyers who used a representative paid about $5,000 less than their purchase's original listing price. (The remaining third, who negotiated on their own, ended up paying very close to the asking price.)

So what do all these statistics mean to you? Regardless of your market’s conditions, when you face the need to buy or sell your home, you'll get the best results when you seek the representation of a qualified real estate professional!

There is a Difference

Ever wondered about the meaning of the term real estate "agent?" Many believe the term "agent" and "salesperson" are synonymous, but as the terms relate to real estate, their difference is quite important.

The dictionary defines "agent" as "a person empowered to act for another." A salesperson is defined as "a person employed to sell goods." Although real estate agents are actively involved in sales work, their responsibilities as an "agent" go much further.

Under the "law of agency," an individual may be employed or "empowered" to act on behalf of another. For example, homeowners may employ a real estate company as their "agent" to represent their interests in locating a buyer. Then the "agent" is obligated to faithfully represent the owners' interests by locating a purchaser at the highest possible price, and on favorable terms.

When the agent represents the sellers, only one obligation - honesty - is owed to the other parties to the transaction. In short, when representing the sellers, the agent acts on their behalf, while treating the buyers with complete integrity.

Does that mean buyers should be wary of agents who represent sellers? Not at all. They should, however, be informed about whom the agent is representing.

Can buyers also be represented by an agent? Of course, but any such arrangement should be formalized in writing, including an agreement regarding compensation.

Whether buying or selling a home, it is wise to know who is represented by whom. If in doubt, ask.

Bring It On Home

Buyers and sellers develop a natural sense of excitement as a transaction's closing date nears. While most aspects should run smoothly, it's wise to be prepared for unexpected delays. Anticipating potential problems before they develop could save untold time and stress.

One pitfall might be the title search. The title is simply legal proof of a property's ownership, but issues such as death, divorce, and liens can cloud the final result. Meet with an attorney to determine and resolve any problems.

Financing can also present snags. If the buyers can't qualify for a loan, the deal falls through. Buyers should begin their mortgage education well in advance of their home search, and sellers should ask a price in line with the home's appraised value. If the appraisal is much lower than the contract price, the lender will likely reject the loan application.

The best situation for buyers (and sellers) is to have a loan pre-approval in hand. It starts with the loan officer performing a review of the buyer's credit, income, and asset v. liability status. A letter of pre-approval should indicate exactly how much home a buyer can afford, and should put sellers more at ease with pre-qualified buyers.

There are myriad aspects to closing the deal, so go over each item thoroughly with your real estate representative and develop your plan of action!

Heads or Tails?

They say that no coin is so thin that it doesn't have two sides, and home prices are not so different. Many who invested like mad in real estate the last few years felt the giddiness of buying low and selling high. Investors are feeling the pinch now, but what about the regular folks who buy and sell their homes not for profit, but simply because they want security for themselves and their families?

Sellers want rising home values, but buyers need affordable housing. Unfortunately, these two concepts are often mutually exclusive. Sellers may not feel as positively about the markets right now, but as long as your house is your "home," you shouldn't be feeling as much pressure as someone who bought a property simply to "flip" it for profit.

If your income remains level, and home prices are falling, it actually makes you richer. How so? Because now you can buy more home for the money.

Ultimately, lower home prices will benefit buyers and the economy. Imagine what your children or grandchildren would be facing if home prices had continued their meteoric rise of a few years ago.

It's easy to see that affordable housing is more important than wild appreciation (which must correct itself eventually). Widespread homeownership results in economic growth, so try to understand and not to fear lower home prices.

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Sheltering You and Your Income

It's easy to be swayed by all the negativity swirling around in the real estate industry. However, home ownership offers benefits you just can't get from other forms of investment, regardless of market conditions. In particular, the US tax code makes buying and owning a home a great deal.

First, you can deduct from your income the interest paid on your mortgage. That applies to second homes, too. You may even be able to deduct your loan's insurance premiums. If you've taken out a home equity loan, that interest is also deductible, regardless of how you've used the money.

If you've sold or plan to sell your home, profits up to $250,000 (or $500,000 for married couples) are free from taxation. While some restrictions apply, you won't get that kind of bargain on the sale of stocks, bonds, or other investments.

Now to get back to that mortgage interest deduction: it's almost guaranteed that if you hold a home loan, the interest deduction will help you reach the threshold for claiming all sorts of other itemized deductions above and beyond the standard amount allowed.

So just simply owning a home puts you in the happy position of being able to claim myriad other deductions from your taxable income. Real estate agents are not tax advisers, but they recognize a good deal when they see one!

Looking Good in the Neighborhood

When you look your best, you attract attention. A recent survey of five hundred REALTORS® proves that it's no different when it comes to marketing your home.

82 percent of those polled reported that buyers unimpressed by a home's "curb appeal" won’t be interested in a closer look. Additionally, 90 percent of the agents explained that a sale depends greatly on first impressions walking through the front door.

That same number also reported that the appearance of a home's exterior is equally important as the interior features and condition. When buyers see your home from the street and the front walk, they feel that what they see is what they get.

When you're ready to list, work hard on your curb appeal and make sure the interior displays the same pride of ownership. Then have professional photographs accompany your listing on the Internet, as well as in brochures, newspaper ads, and other marketing tools.

These photos may be the buyers’ first "first impression" to look closer. The more pictures you offer, the better your chance for a quick sale. Listings with one photo sold for 91 percent of the listing price, while those with six or more pictures sold for 95 percent of the asking price. When you do the math, you’ll see that an attractive home plus attractive marketing is the formula for success!

An Empowering Relationship!

Sports agent. Talent agent. Insurance agent. Real estate agent. What significance does the label "agent" hold, and why is it important when buying or selling a home?

Webster's dictionary defines an agent as "a person, firm, etc. empowered to act for another." For an "agency" relationship to exist, there must be a "principal" and an "agent." The principal is the person who empowers another to act as his representative, while the agent is the person empowered to act.

In real estate, an agency relationship is created when a seller signs a "listing agreement." The seller gives the broker authority to act on his behalf to locate a purchaser. The agent must be loyal to his principal, exercise competence, and when negotiating a sale, the agent must protect the principal's financial interests. The agent must also treat all third parties honestly and fairly.

It is also possible for an agency relationship to exist between a buyer and a broker. When this occurs, the broker's fiduciary loyalty is to the buyer, and all sellers must be treated honestly and fairly. In that case, the agent attempts to secure the lowest price and most favorable terms for the buyer, his principal.

Whether buying or selling, it is critical to understand which parties make up the agency relationships. If in doubt, ask the real estate agent for a clarification.

No "Chicken Little"

If you're a homeowner, what do falling prices mean to you? You might assume that it's a bad time to sell. But guess what? It could mean it’s the perfect time to buy the home of your dreams!

Do the math, and you see that market downturns can actually work in your favor. Homes are listing at prices that are truly affordable. If you’ve already built equity in your current home, you could parlay that into the purchase of a terrific property.

When prices do rise again, and you know they will, you will have made an excellent investment for the future. If the home you really want was previously offered at $500,000 but the price has fallen - let's say 20% to $400,000 – that’s a sweet deal, even if your own home has lost some value.

In any home purchase, there are usually some concessions: location, style of architecture, or any number of features. If you made some concessions when you bought your current property, and you can replace the negatives with the positive features you’ve found in another home, now is the time to make your move!

Once the market turns around - and again, you know it will - you'll find your appreciation will be greater in the new, larger home. It's an upgrade at an opportune time that makes good investment sense.

The Long and Short of It

You've been reading negative stories about the housing market, and while some are experiencing a slowdown, it's still no reason to keep you from pursuing the American Dream.

Anyone who's watched the industry for the last thirty years will tell you that it's a natural cycle, much like the adjustments the stock market experiences. All's well that ends well after a period of time passes.

Remember that housing is a long-term investment. Some people tried to create high yields over the short term, and that’s part of the reason so many markets are experiencing readjustments now.

Regardless of whether housing is up or down, individuals and families will always have a need to buy or sell. Home sales last year actually surpassed those of five years ago, which was another record year. Interest rates and prices are at historical lows, creating an excellent atmosphere for qualified buyers.

When reading the gloom and doom about foreclosures, it's important to keep the reports in perspective. Most defaults are associated with sub-prime loans, which account for less than 10% of all mortgages. Of those, only 0.6% are currently in foreclosure.

Now is the time to turn to the advice and guidance of a trusted local real estate professional, whether you're buying or selling. Keep a level head and take advantage of positive forces in the current housing market.

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